Data-driven DSB: Visual guidelines for Power BI-reports

While studying at the IT University of Copenhagen, my project group and I solved a case for DSB, Danish State Railways, helping them become more data-driven.

Through the Power BI tool, key DSB employees and leaders are enabled to work with e.g. data, key indicators and reports that are essential to take upon business challenges and decisions.

Thus, we did elaborate research within the organization and designed visual guidelines to ensure ease of understanding, graphic alignment and a sense of recognition when creating and using Power BI reports and dashboards both externally to clients and citizens as well as internally within DSB.

Early explorations and iterations on visual guidelines

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